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Talarico Struggles to Win Over Black Voters in Texas Senate Race

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Talarico Struggles to Win Over Black Voters in Texas Senate Race
FILE PHOTO / John Geralt

Key Takeaways

  • James Talarico must win over Black voters to flip the Texas Senate seat blue
  • Black voters are skeptical of Talarico's candidacy and feel their support is often taken for granted
  • Talarico faces challenges in overcoming criticism from the primary and demonstrating a commitment to Black voters' concerns
  • He has begun a statewide tour to reach out to Black communities and leaders
  • The outcome of the Senate race has significant implications for Texas politics and the Democratic Party's efforts to flip the state

Talarico Faces Uphill Battle to Win Over Black Voters in Texas Senate Race

DALLAS — In the heart of Texas, a critical demographic is proving to be a challenging hurdle for Democratic Senate nominee James Talarico: Black voters. The path to flipping the Texas seat blue runs through the state's nearly 3 million Black voters, many of whom remain skeptical of Talarico's candidacy.

At the Friendship-West Baptist Church, a powerhouse in Black politics with 13,000 congregants, Talarico's absence has not gone unnoticed. This is the church that Rep. Jasmine Crockett (D-Texas) calls home, and where her pastor, the Rev. Dr. Frederick D. Haynes III, is now running to succeed her in Congress. Despite visits from prominent figures like Beto O’Rourke to encourage voter registration, Talarico has yet to make a direct appeal to the church's members.

"Come and make the ask. Come and try to earn the vote," said Alan Williams, a Crockett voter and Friendship-West congregant. "I think he thinks our vote is just a default and he doesn't have to earn it." This sentiment reflects a broader frustration among Black voters, who feel that their support is often taken for granted by Democratic candidates.

Talarico has begun a statewide tour, visiting Black churches, meeting with faith leaders and elected officials, and engaging in block-walking in majority-Black cities. However, the pace of his outreach efforts is under scrutiny, with many calling for more tangible actions to heal the wounds of a contentious primary and convince voters to turn out in November.

"We have people who show up in our churches during the election season, but who don't show up for us at the level of policy beyond November," noted David Malcolm McGruder, the church's executive pastor. Talarico faces the daunting task of selling his vision to voters and demonstrating a commitment to their concerns beyond the election cycle.

In an interview, Talarico acknowledged the challenge, stating, "My top priority is bringing our coalition back together, and that is specifically reaching out to Black Texans... There's no way to win Texas without winning the trust and the support of Black voters. Period. Full stop."

The road ahead is fraught with obstacles, including the legacy of a messy primary that thrust questions of race and electability into the spotlight. Talarico must navigate these complexities while keeping enthusiasm high among Black voters, who are overwhelmingly committed Democrats but have grown weary of being taken for granted.

"Black voters have been let down over time," observed Antjuan Seawright, a longtime Democratic strategist. "What some may not understand is that our vote, more so than any other constituency in the history of this country, has always been a demonstration of our trust, but our trust has either been taken for granted or has always been on the chopping block by a number of people."

While Talarico is receiving on-the-ground support from Democratic groups and Black state lawmakers, a notable ally is missing: Rep. Jasmine Crockett, who quickly conceded the race and endorsed Talarico but has yet to hit the campaign trail or publicly rally the base behind him.

As Talarico works to overcome the criticism leveled against him during the primary, including accusations of racism and insensitivity, he must also confront the challenge of convincing Black voters that he is committed to their concerns. His visits to Black churches and communities are a step in the right direction, but they must be accompanied by tangible policy actions and a demonstrated willingness to listen and learn.

"He needs to show comfort in Black spaces and Black communities," advised former Rep. Colin Allred (D-Texas), who is now in a competitive run-off to represent Texas' 33rd district. "I'm sure he can do that, but there's just no substitute for it. Particularly given how some of the ads that ran, there may be some element of having to show contrition, even if he wasn't responsible for all those."

With the internal polling showing Talarico competitive against either Republican candidate, and a cash advantage of almost $10 million, the stage is set for a fierce battle in the lead-up to November. Whether Talarico can succeed in winning over Black voters and flipping the Texas seat blue remains to be seen, but one thing is clear: he has his work cut out for him.